Ross' New Cockney Rhyming Slang - Terry Wogan

Under international football team qualification rules I am technically a cockney, my dad having been born within the sound of the Bow bells, so despite my Mancunian upbringing I hereby claim my right to occasionally invent my own rather pointless Cockney rhyming slang.

So in the first and possibly only one of this series, I will introduce a Terry Wogan, a term which will become adapted by any Cockneys working in the advertising or political arenas to mean 'slogan'.

I will use it in a sentence to illustrate:

"I could never understand why "A Mars a day, helps you work, rest and play" was discontinued as a Terry Wogan for Mars bars".